Writing Locations posted on course website Essay Example for Free

Writing Locations posted on course website Essay Important Notice: Anyone who is not able to write the exam on the scheduled date must provide documentation validating his/her absence, i.e. doctor’s note confirming illness and inability to write exam dated the day of the exam. Once documentation is received and approved by your professor, the value of your midterm will be added to your final exam. If valid documentation is not provided, the midterm mark will be a zero. 20 Multiple Choice questions 15 Short Answer questions, 2 to 6 marks each (80 marks total) TOPICS TO BE COVERED: The relationship between the firm and its external environment Critical success factors: what they are, why they are important, how they connect to each other Diamond-E model: key variables, connections among variables, principal logic, examples External analysis what it is, how to conduct one, general vs. specific environments, benefits and challenges of conducting one PEST factors: elements, impact on business, questions to answer from PEST analysis Porter’s five forces model: explanation of each force’s impact on industry profitability, methods of reducing the impact of each force, strategic questions it answers, industry examples Entrepreneurship what it is, what the key elements are, its significance  entrepreneurial process elements, influences, and connection with Diamond-E components of opportunity recognition  how to screen and evaluate opportunities for viability and competitive advantage high versus low potential ventures  how to access resources, bootstrapping, pros and cons of financing options social entrepreneurship: what it is, key facets, stakeholders, how it compares to traditional entrepreneurship, how it compares to charity, examples Technological Factors  opportunities and threats of technology   technology standard wars – description, impact, scope  installed base, lock-in, switching costs, complementary goods, network effects – description, importance, example key assets and strategies to win technology standards wars sustaining technologies – what they offer, who they serve, examples disruptive technologies – what they offer, who they serve, examples, why disruptive innovations can cause large firms to fail, how different types of innovations challenge existing firms tactics for small companies to succeed and for large companies to avoid failure Citing sources and APA Formatting -objectives, rules, methodology Relevant Readings/Materials Pearson Textbook: Chapters 1,2 Lab Manual:Technology Readings (directions for accessing on pg. 199) Introduction to Writing and Using Sources How to Use Sources APA Documentation Style APA In-text Citation Format Pearson resources on citing and using APA format Cases are not covered on the exam. SUGGESTED STUDY APPROACH: For each topic identify questions that may appear on the exam. These questions can fall into four general categories: 1. What is it, what are the general elements of the topic 2. Why is it important, why are the individual elements important 3. How are the individual elements related to each other? How are they related to the topic? How does the topic or its elements relate to the topics? 4. Provide an example to help explain your answers and/or illustrate the elements and topics. YOU CAN DO IT – GOOD LUCK!!!